diff --git a/io_mesh_ply/__init__.py b/io_mesh_ply/__init__.py
index b940e9341ab1d0a854c3b1422f2b073c0079f568..8f3be6bc5cfe219e5d69752e5cd807ba241674ea 100644
--- a/io_mesh_ply/__init__.py
+++ b/io_mesh_ply/__init__.py
@@ -96,7 +96,8 @@ class ExportPLY(bpy.types.Operator, ExportHelper):
             )
     use_normals = BoolProperty(
             name="Normals",
-            description="Export Normals for smooth and hard shaded faces. Hard shaded faces will be exported as individual faces",
+            description="Export Normals for smooth and hard shaded faces " \
+                        "(hard shaded faces will be exported as individual faces)",
             default=True,
             )
     use_uv_coords = BoolProperty(